The latest from Q.

A snap shot of the world we work in, projects on the go and what inspires our thinking...

qstrategies

TOP DROPS… santé to Ben Portet, 10th generation

TOP DROPS… santé to Ben Portet, 10th generation of @dominiqueportet winemaking, earning continued acclaim in the 2024 @winecompanion accolades. From a Five Star Rated winery to 97 points for the new release Reserve de Famille Cab Merlot Malbec 2021 (amongst a raft of other 96 point reviews) to the Top Rated by Variety for the Fontaine Rosé and Brut Rosé NV. Our picks, always. 🥂#qstrategiesagency #QClient #dominiqueportet #thecompanywekeep #winemakers #wineyarravalley #wineaustralia #rosé #hallidaywinecompanion #winelovers #wineawards

WORK & PLAY… checking in to check out @reefhouse

WORK & PLAY… checking in to check out @reefhousepalmcove where pool side sorbets, dining under the palms, days on the reef and beach strolls are the only things on the agenda…#QStrategies #Qloves #workandplay #hotellife #palmcove #visitqueensland #explorefnq #travelPR #clevercommunications #melbournepragency

UNIQUELY MELBOURNE… tips for an oh-so-Melbourne

UNIQUELY MELBOURNE… tips for an oh-so-Melbourne weekend via @broadsheet_melb including staying @nextmelbournehotel and imbibing @lamadonnamelbourne … naturally.Link to full article in our Stories and be tempted by this selection of a few favourite spaces snapped with @gregelmsphoto over our client journey. Staycay anyone? 🖤#QClientlove #nexthotelmelbourne #lamadonnamelbourne #boutiquehoteldesign #luxuryhotels #melbournerestaurants #melbournebars #QStrategiesagency #MelbournePR #creativecommunications #allthegoodthings

SPORT x ART… the totally magnifique Paris Olympi

SPORT x ART… the totally magnifique Paris Olympics + Museums collab wraps up via French dancer & photographer @forgetmat ‘s final installation in his Sport in The Air series. A book coming soon.#ParisOlympics #photography #ParisMusees #Qloves #QStrategiesagency #traveltuesday

WINTER WARMER… praise be the Hot Chocolate Festi

WINTER WARMER… praise be the Hot Chocolate Festival starting today to beat this winter chill! We created a media sneak peek of the 31 flavours being whisked up over the the 31 days of August by our sweetest clients @yarravalleychocolaterie @greatoceanrdchocolaterie @mpchocolaterie — and it’s hard to pick between a Crême Brûlée Donut, a Biscoff French Toast or a whimsical Egg & Spoon Race, but the dark chocolate Negroni creation has our name all over it.As seen in @timeoutmelbourne @secretmelbourne @urbanlistmelb @concreteplaygroundmelbourne#QStrategiesagency #Qclientlove #HotChocolateFestival #HotChocolate #chocolatelover #MelbournePR #MelbournePRagency #foodwinetravel #allthegoodthings #clevercommunications #contentcreation #media

WINTER BLUES… not Greek Islands or the Amalfi, b

WINTER BLUES… not Greek Islands or the Amalfi, but Apollo Bay for our mid-year planning retreat.@visitgreatoceanroad#QStrategiesageny #winterblues #australia #visitvictoria #greatoceanroad #apollobay #differentview #midyearreview

GOOD TIMES…happy snaps from marking a milestone,

GOOD TIMES…happy snaps from marking a milestone, Q style. It’s our 21st (Business) Birthday and we celebrated with some of our favourite clients past and present + colleagues and collaborators - and toasted some absent ones too. What a great two decades working with brands and businesses big and small…but it’s always been about the people. 🖤🍸🥂💫 at Q client @nextmelbournehotel @lamadonnamelbourne#qstrategiesagency #Q21 #businessbirthday #MelbournePR #clevercomminications #allthegoodthings #celebrate #Qclients #QTeam #Qcolleagues

CHECKED OUT…scenes from our StayCay campaign to

CHECKED OUT…scenes from our StayCay campaign to round off @hotelindigopottspoint launch with a hot list of fab, fun and furry influencers who all left with a story to tell from the newly opened boutique digs in Sydney’s Kings Cross ‘hood. Nearly a-mil-views and counting, consider yourself influenced…#Qclient #QStrategiesagency #clevercommunications #influencermarketing #hotelPR #hotelindigo #hotelopening #thatsawrap @scopesocial_

¡OLE! … teleporting you to Feria de Sevilla for

¡OLE! … teleporting you to Feria de Sevilla for a runway on the streets like no other….💃🏻#QStrategies #Qloves #Qclientlove #VisitSpain #Seville #feriadesevilla #Spain #wanderslust #destinationPR #clevercommunications #MelbournePRLooks captured via @chic_style_and_fashionn

FORMIDABLE… always a pleasure to catch up with @

FORMIDABLE… always a pleasure to catch up with @dominiqueportet - our on location meeting to plot and plan hardly feels like work when you’re checking in with Chef @michaelthemel latest Cellar Door Bistro menu (la perfection) plus how #Vintage24 is tracking for Ben Portet. Watch this space for more from the most French of Yarra Valley wineries. Santé!#QStrategies #DominiquePortet #QClient #clientlove #Qonlocation #WineYarraValley #clevercommunications #foodwinetravel #werkperks

CHOCOLATE FIX… all set for Easter with this haul

CHOCOLATE FIX… all set for Easter with this haul of handcrafted fun created by the clever Chocolatiers from @yarravalleychocolaterie @greatoceanrdchocolaterie @mpchocolaterie We might have to share the metre tall Bunny!#Qclient #Qclientlove #chocoholics #easterchocolate #eastereggs #easterbunny #giftlocal #QStrategiesagency #clevercommunications #MelbournePRagency #allthegoodthings

VRRROMMM… as Melburnians rev up for Formula 1 @a

VRRROMMM… as Melburnians rev up for Formula 1 @ausgp we’ll be hitching a ride around the city with these likely lads thanks to the Jack Daniel’s x McLaren F1 Racing team.Free chauffeured city drives leaving from @nextmelbournehotel in a McLaren 720S Coupe or 720S Spider are on offer across the race weekend. Make our favourite hotel your pit stop and hit up a Jack’s host to book yourself a high octane spin!#Qclient #Qclientlove #nexthotelmelbourne #melbourneiloveyou #GrandPrix #AusGP #F1 #collaboration #visitmelbourne📸 @jackdaniels_aus @mclaren

F**K THE INVISIBLE… a special treat to be the gu

F**K THE INVISIBLE… a special treat to be the guest of @karabakercouture as her designs slayed it on the Premium Runway of @melbfashionfestival marking #internationalwomensday — facing directly into the perception that women become invisible as they age. F**k that indeed… and bravo to Q friend @juliegoodwincouture too, as well as other Australian designers featured @bandedtogether_official @gailsorronda @perplewomen @viceta_wang @thisisverner Joyous night all round!#QStrategiesagency #Qtribe #karabaker #karabakercouture #melbournefashionfestival #melbournefashion #melbourneiloveyou

PARTY IN ROOM 1106… kicking off 2024 #worklife o

PARTY IN ROOM 1106… kicking off 2024 #worklife officially launching @hotelindigopottspoint — a new style boutique hotel embracing its locale tucked behind the iconic Coco-Cola sign with a cheeky nudge and a wink. Thanks to our Sydney media pals for joining us at our intimate in-room soirée + dinner @lucsansyd by @cheflukemangan and for spreading the word… lovely to see you in the Kings Cross ‘hood @susankurosawa @utejunker @travellerau @simonemitchell @vacationstravel.au @signaturemedia_ @qtravels @urbanlistsyd @austtraveller @janelawsonfood @concreteplayground @the_smallest_room @hmmagapac @melissahoyer @davidwhitehill_travel @broadsheet_syd @mitchandmark @thenewdaily#HotelIndigoPottsPoint #QClient #QStrategiesAgency #clevercommunications #PRagency #Medialauch #hotellaunch #boutiquehotel #sydneyhotel #kingscross #pottspoint #hotelindigo

BLING IT ON… getting set to go festive full thro

BLING IT ON… getting set to go festive full throttle inspired by Q’s favourite city, Madrid - surely one of the world’s best decorated thanks to their annual #LucesMadrid with Spanish designers commissioned to create lighting installations at the most emblematic locations…. 💫#QStrategies #QClient #Madrid #VisitMadrid #Spain #clevercommunications #travel #allthegoodthings #christmaslights #christmasdecor #christmascountdown

YES CHEF… there’s a new chef + new menu @lamad

YES CHEF… there’s a new chef + new menu @lamadonnamelbourne @nextmelbournehotel but with a certain dish remaining (IYKYK) along with the same relaxed sophistication of our favourite city restaurant & bar. Enjoy a peek at what’s on the pass from @chefpaulturner following our shoot with our other favourite, @gregelmsphoto Q tip: don’t miss Paul’s signature pan-fried gnocchi with kimchi, broccoli & fresh curds.#QClient #QStrategies #clevercommunications #melbournePR #nexthotelmelbourne #lamadonnamelbourne #melbournerestaurants #melbournedining

SNEAK PEEK… sharing a hint of what awaits @hotel

SNEAK PEEK… sharing a hint of what awaits @hotelindigopottspoint — Q’s latest boutique hotel launch project. It’s theatrical, it’s playful and it’s eclectic, just like the Kings Cross neighbourhood it calls home (you’ll find it tucked right behind Sydney’s iconic Coca Cola billboard) Our tips? Pick a vinyl to add to the mood in the lobby (apparently INXS is vintage now), book in to the just opened French Izakaya @lucsansyd by @cheflukemangan that’s right next door and let the team led by @bruceryde and @caitlinwalter share their tips for where else to revel in the Potts Point ‘hood. This one’s going to be fun! DM for media enquiries.#QStrategiesagency #QClient #HotelLaunch #HotelPR #clevercommunications #HotelIndigoSydneyPottsPoint #boutiquehotel #pottspoint #kingscross #sydneyhotel #hotelindigo #sydneyboutiquehotel

FROCKING FABULOUS… celebrating 50 years in fashi

FROCKING FABULOUS… celebrating 50 years in fashion with @karabakercouture and an oh-so-glam show debuting ‘Faire la Fête’ 23/24 in the stylish surrounds of @nextmelbournehotel where lobby turned runway. Still swooning…#QClients #QStrategiesagency #collaboration #nexthotelmelbourne #onlocation #karabakercouture #melbournefashion #melbmoment #ourofficetoday

LIGHTS, CAMERA, ACTION…the Q team love helping o

LIGHTS, CAMERA, ACTION…the Q team love helping open new hotels and @hotelindigomelbourne has been no exception. Inspired by the legends of Flinders Lane, this new style of boutique hotel has Helmut Newton as muse, paying homage to fashion photography with a host of works specially commissioned by local artists around every corner. And even a selfie booth to capture your own. Bravo #ProInvestGroup on a stunning transformation, congrats to Hotel GM, upcoming luminary in the biz, @josephsimmonsss + @anillacortes and crew for the snazzy @besomelb nestled beside the hotel, bringing some Spanish star power to this end of town. And thanks to our media friends for your interest sharing the news… 💫#QClient #QStrategies #PRproject #clevercommunications #brandcampaign #hotelindigomelbourne #inthenews #hotelindigo #flinderslane #boutiquehotel #ihghotels #helmutnewton #hotellaunch #visitmelbourne #melbournehotel

SOME LIKE IT HOT… the Hot Chocolate Festival sta

SOME LIKE IT HOT… the Hot Chocolate Festival starts today at our sweetest clients @yarravalleychocolaterie @greatoceanrdchocolaterie @mpchocolaterie and we shared a media sneak preview of some of the 31 flavours they’ll be whisking up over the 31 days of August. Our pick? The ‘French Connection’, a dark hot choc served with handcrafted, cognac and Armagnac filled truffles. Oh, and the perfectly pink ‘Barbie’ ruby couverture hot chocolate complete with designer dress to dunk and pink choc car to melt. Don’t judge.#QStrategiesagency #Qclient #HotChocolateFestival #winterfun #hotchocolate #yarravalleychocolaterie #greatoceanroadchocolaterie #mpchocolaterie

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