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Q works with premium brands in hotels & hospitality, food & wine, destinations near & far, art & culture and likeminded businesses large & small.



Q was the Australian agency appointed as part of an international PR response by Sri Lanka Tourism post-tsunami. With a global campaign theme of ‘BounceBack’, Q Strategies tailored activities and messaging to suit the Australian market and position Sri Lanka as a must-visit locale for the luxe jet set.

A three year campaign incorporated strategic PR, media engagement, an extensive program of famils with TV, press and magazines, ambassador appointments, celebrity visits (including cricket legend Shane Warne and super model, Elle McPherson) and brand partnerships to help showcase the destination’s myriad reasons to visit, generate record arrivals and support economic growth.