PROFILE
CORPORATE & CONSUMER PR DIRECTION FOR PRO-INVEST GROUP
Pro-invest Group invests in hotels and commercial property on behalf of institutional investors across the globe. With $3b of assets now under management, Pro-invest has established itself as Australasia’s largest owner and operator of hotels with a portfolio of 30+ properties spanning mid-scale to the luxury & lifestyle category.
Q Strategies’ scope has ranged from corporate communications, executive profiling and media relations to help cement the Group’s market leading positioning in the Australian market to generating consumer media opportunities and activities to support the commercial needs of their hotel dynamic portfolio. As their Australian PR representatives, this has also extended to press office and counsel to manage reputation and profile as the Group continues to forge a path for growth in this market.