FROM LITTLE THINGS, BIG THINGS GROW.
Q Strategies has helped new start up venture Native Plant Project develop into a leading online lifestyle platform.
A ‘passion project’ for an entrepreneurial couple with a love for Australian native flora, Native Plant Project is an e-magazine and e-nursery dedicated to celebrating, promoting and selling native plants. Q helped bring the vision to life, building a brand identity (with our designer in residence, Pauline Mosley), online presence, e commerce platform and devising a content marketing strategy to drive and build sales for the new online business. We continue to oversee an annual promotions program to sustainably grow a customer base for the e-nursery by a producing inspiring and educational digital content on garden design and native flora; building a social media community; creating database communication pieces; rolling out seasonal digital marketing campaigns along with identifying ongoing collaborations and new sales opportunities.