We love bringing people together – and it’s always a pleasure when it involves treating them to healthy food and inspiring destinations.
Our regular client, Peninsula Hot Springs wanted to connect with different visitors at their beautiful wellness retreat on Victoria’s Mornington Peninsula.
Enter Q Strategies who devised an influencer & social media campaign bringing together a favourite food stylist and photographer, Shellie Froideveux, a high profile nutritionist, Kate Save and a collection of some of Melbourne’s esteemed food media, influencers and commentators. We introduced special Dine & Bathe packages focusing on new healthy cuisine to match the wellbeing achieved from mineral bathing and showcased these through a series of influencer and media visits, content creation, new social media messaging and a gift voucher retail promotion. Where else can you dine in your bath robe we asked?
The results (aside from being delicious, nutritious and relaxing) saw an uptake in new dining package reservations, revenue and new visitors.